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Meet the Paceman

Client: Mini  
Year: 2012

In the exclusive location of Superstudio in Via Tortona, we celebrated the launch of the new Mini Paceman car. Sport, feeling, versatility, innovation and security were the words appearing on the interactive video wall thought what the new car came in. Mini was introduced in two new colours: Starlight Blue e Brilliant Copper. A really suggestive show of lights and music fulfilled the night.



other inspirations

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