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Client: Intertrade Group  
Year: 2014

Avery Perfume Gallery is the innovative retail concept by Intertrade Group, nor even a boutique, but a welcoming, intimate and enticing atmosphere, where we can be drawn into the emotions unleashed by fragrances and visual images that might accompany them. Each Avery Perfume Gallery is an art gallery where, to the special olfactory boules, specially designed for all the Avery concept stores, you can savour the various fragrances, allowing ourselves to be guided toward the ideal perfume, crossing bounds that take us beyond simple fragrances, into an aesthetic of beauty that involves all our senses. A meeting place in the heart of Florence that will host cultural and artistic events linked to the world of fashion, music and design.

An ideal location, Borgo Albizi district, makes Avery Perfume Gallery a new shopping destination and much more. The old style furnishings remind of an apothecary, a vintage console, Fornasetti ceramics and crafted glass sculptures by Agonist, one of Intertrade Group’s leading brands, make this perfume boutique a true masterpiece of interior design. The key colours are the bronze of its logo, grey, black, gold and white.

The Avery Perfume Gallery shops are to be found in London at Avery Row, in New Orleans at Joseph Street, in Modena at via Selmi and at the recently opened shop in Corso Como 2, Milan. New Avery Perfume Gallery shops are soon to be opened nationally and internationally to consolidate the presence of the Intertrade Group, a sector leader headed by Celso Fadelli and Cristiano Seganfreddo, in Europe and around the world. 



other inspirations

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